Author Archives: Kurt Fromherz

Earth Microbial

I’m excited to share a unique opportunity with our valued garden center partners. Earth Microbial[Read more...]

The Earth Microbial Program

“We were inspired by one of our team members’ dad who lives in a farming[Read more...]

The Power of Return on Investment (ROI)

Return on Investment, often abbreviated as ROI, is a critical metric in the business world.[Read more...]

Take a Penny, Leave a Penny

Everyone has experience at your local convenience store, or gas station – a small bowl[Read more...]

Leveraging AI for the Garden Center Industry: Progress, Pitfalls, and Opportunities

As the journey of innovation progresses, so does our desire to harness new technologies for[Read more...]

Discovering a Community Jewel: Our Personal Journey to the Coastal Maine Botanical Gardens

On a recent trip to Maine, my wife Ann and I found ourselves drawn to[Read more...]

Finding Floret: A Personal Journey

My daughter Erin has always been keen on sharing new discoveries with my wife and[Read more...]

Incorporating QR Codes into Your Garden Center Signage: A Modern Twist

Integrating QR Codes into Your Garden Center Signage: A Gateway to Exclusive Deals and Rewards[Read more...]

Summer Signage Sale!

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Custom Content Creation Tailored To Your Business.

We know running a garden center is no easy task. Between managing inventory, helping customers,[Read more...]

Life Changes

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Blooming on a Budget: Cost-Effective Marketing Ideas for Your Garden Center

In today’s competitive market, it’s essential for garden centers to have a strong marketing strategy[Read more...]

Cultivating Customer Loyalty: Strategies for Retaining and Engaging Your Customers

Customer retention and loyalty are vital to the success of any business, and garden centers[Read more...]

See you at Cultivate 23!

  We’re back at the show. After years away due to Covid, Sunrise Marketing will[Read more...]

The Power of Story Telling

Storytelling is a powerful tool for successful marketing because it engages people emotionally, makes them[Read more...]

Why Direct Mail

Direct mail marketing has been a tried-and-true method of reaching out to potential customers for[Read more...]

The Peat Moss Debate

Peat moss is a commonly used growing medium and soil amendment in the horticultural industry[Read more...]

How about some face(plate) time with your customers.

I don’t have to tell you that smartphones are ubiquitous and app usage has become[Read more...]

Save Money On Mailers – Save on 1st Class Postage!

The United States Postal Service (USPS) has recently made changes to its postal regulations for[Read more...]

Direct Mail Success Story – Four Seasons Garden Center

I always had to chuckle at the look on people’s faces when I went to[Read more...]

Your Story Matters

How could we not move to Hannibal? When reading my dad’s birth certificate, I discovered[Read more...]

Activate Your Social Media With Promo Codes

Promo codes have become an increasingly popular tool for small businesses to advertise their products[Read more...]

2023 February Holidays

  Sunrise Marketing is a Constant Contact business partner. Learn how we can help you[Read more...]

The Value of a Customer

The National Gardening Association’s most recent Gallup Poll shows that the average US household now[Read more...]

Road Tested – The Six Seasons

The Six Season Selling Strategy is an adaptation of classic retail models that are the[Read more...]

How to Keep Your New Year’s Resolution

Right around now, you might be wavering on your New Year’s resolution. While statistics show[Read more...]

New! ‘Blooming’ Self Mailer

These days grabbing your customers attention is more difficult than ever. With marketing messages bombarding[Read more...]

4 Steps To Better Store Signage

Now’s the time to improve your store signs. Whenever I am talking signs with a[Read more...]

Ask Us App Feature

Keep connected with your customers. The epunched app platform has a rather unique approach to customer[Read more...]

Because Loyalty Is More Than Just Discounts.

A great loyalty program understands why customers are loyal. I have always held that at[Read more...]

The Golden Circle

Worth another look – What was true in 2014 is still true today… Click here[Read more...]

We’re a Constant Contact Business Partner

Were you aware of these other great Constant Contact services? In preparation for this month’s[Read more...]

A Road Map to Loyalty

We see what we’re looking for. We eat with our eyes. We buy what we[Read more...]