LEt it Rain!
Let's face it - all garden centers face challenges that cut into sales opportunities. At Sunrise Marketing we've created a series of programs that ALL garden centers should use to maximize sales. What is the greatest obstacle to spring sales?
The Weather!
Well, our rainy day program turns those lemon days of wet weekends into profitable lemonade! Simply send out our Rainy Day mailer prior to the peak selling season (we recommend an 'Early Spring' mailing). Your message can be customized to reflect your business hours, specials, covered shopping, umbrellas… you get the point. The mailer gives an incentive to visit during a rainy day - you designate the day by stating the special rainy day offers are available only when your sign is up! Brilliant! |
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