Over the years we've updated our Ad Planner. This document is an excellent planning tool. In addition to the monthly calendar, it is loaded with solid marketing information. You'll find tips on everything from establishing your advertising budget to writing good copy.

In previous years we offered this product in tandem with our wall planner calendar. While, we still can print the calendar on demand, you can save yourself time and money by simply downloading this document.

We encourage retailers to plan out their year ahead of time, but still monitor your results so that you can change as the situation changes. Use this document to record everything from sales amount to the weather... and everything in between.

Click here to download this document.