Welcome to Sunrise Marketing

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  All I wanted to do was sell plants.

  27 years ago when I got started in the garden center industry all I wanted to do was sell plants. I am sure you feel the same way, but there are many other things that come up that command your attention. You didn’t get into this business to generate ‘open to buys’, but you learned Continue Reading
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  Keywords, Analytics & All That Data

  You know the great thing about online marketing is all the information that’s available. You know what the bad news is: all that information. Yes, it is great to have access to analytics on everything from Facebook to E-Mail Marketing; Websites to YouTube views, but it is another thing to be able to digest all Continue Reading
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  Wedels App Happy Weekend

  Wow. That was fast. In an app development meeting last week we noticed a strange thing in one client’s smart phone app reports. “What’s going on with Wedels? They had 96 people download the app in the last 7 days.” That is pretty remarkable when you consider it is March and they are in Michigan. Continue Reading
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  Happiness is chunky garden spaghetti sauce.

  I came across a TED talk recently featuring the author Malcolm Gladwell. It was part of an online college course on ‘Happiness’ made available through iTunes University. So expecting something really insightful on the nature of happiness, I found myself watching something really insightful on the subject of spaghetti sauce. For the next seventeen minutes Continue Reading
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